Plataforma – (Spanish)

Michael Hyatt, one of the top business bloggers in the world, provides down-to-earth guidance for building and expanding a powerful platform.

To be successful in the market today, you must possess two strategic assets: a compelling product and a meaningful Plataforma . In this step-by-step guide, Michael Hyatt, former CEO and current Chairman of Thomas Nelson Publishers, takes readers behind the scenes, into the new world of social media success. He shows you what best-selling authors, public speakers, entrepreneurs, musicians, and other creatives are doing differently to win customers in today’s crowded marketplace. Hyatt speaks from experience. He writes one of the top 800 blogs in the world and has more than 100,000 followers on Twitter. His large and growing platform serves as the foundation for his successful writing, speaking, and consulting practice.

In Plataforma, Hyatt will teach readers not only how to extend their influence, but also how to monetize it and build a sustainable career. The key? By building a platform. It has never been easier, less expensive, or more possible than right now. . . . The book includes:
proven strategies
easy-to-replicate formulas
practical tips
Social media technologies have changed everything. Now, for the first time in history, non-celebrities can get noticed-and win big!-in an increasingly noisy world.

Michael Hyatt, uno de los blogueros mas importantes del mundo en el area de negocios, nos ofrece una guia practica para crear y desarrollar una poderosa plataforma.

Para tener exito en el mercado actual, usted debe tener dos bienes estrategicos: un producto atractivo y una importante plataforma. En esta guia paso a paso, Michael Hyatt, ex gerente general y actual presidente de la editorial Thomas Nelson, lleva a los lectores, entre bastidores, al nuevo mundo del exito en las redes sociales. Hyatt muestra lo que estan haciendo ahora los autores de mayor ventas, oradores, emprendedores, musicos y otras personas creativas para conseguir clientes en el abarrotado mercado actual. Hyatt habla desde su propia experiencia, pues es el escritor de uno de los 800 blogs mas importantes del mundo y tiene mas de 100.000 seguidores en Twitter. Su amplia y creciente plataforma es la base de su exitosa practica como escritor, orador y consultor.

En Plataforma, Hyatt ensenara a los lectores no solo a ampliar su influencia, sino tambien a convertirla en dinero y construir una carrera profesional sostenible. ?La c